Cathay Pacific has always been synonymous with premium travel experiences, and now it’s taking another leap by enhancing its lifestyle partnerships. The airline, in collaboration with Siam Piwat Group, is offering its members more perks and conveniences, particularly for those traveling to Thailand. This initiative, which initially launched in August 2023 for members in Thailand, is now being extended to include members from selected countries. Let’s dive into the details of this exciting partnership and see how it benefits Cathay members.
Seamless Points Conversion
Instant Two-Way Points Conversion
One of the standout features of this partnership is the ability for Cathay Pacific members to instantly convert between ONESIAM Coins and Asia Miles. This means that members can seamlessly switch their rewards to suit their needs, whether they’re looking to enjoy benefits on the ground in Thailand or redeem miles for flights and other travel perks. This two-way conversion offers flexibility and maximizes the value of the rewards earned.
Access from Outside Thailand
Previously, the conversion feature was available only to members in Thailand. However, Cathay has now extended this convenience to members from selected countries, allowing them to convert their points even before they travel. This enhancement means that members can plan their trips more effectively and enjoy the benefits as soon as they arrive in Thailand.
Exclusive Mall Benefits
Privileges at Four Major Malls
The partnership with Siam Piwat Group spans four major shopping malls in Thailand: ICONSIAM, Siam Paragon, Siam Centre, and Siam Discovery. These malls are renowned for their high-end stores and unique shopping experiences. Cathay Pacific members can now enjoy a range of exclusive benefits at these locations.
ONESIAM SuperApp Privileges
By utilizing the ONESIAM SuperApp, members can access discount codes and bonus points. This app enhances the shopping experience by offering tailored deals and promotions. These privileges are available until July 31, 2024, or for the first 10,000 redemptions, adding an element of urgency to take advantage of these benefits.
Tourist Benefits
Tourists visiting these malls are also in for a treat. Cathay members can receive gift cards and special offers from over 100 participating stores. These exclusive tourist privileges ensure that visitors get more value and a memorable shopping experience in Thailand.
Expanding Lifestyle Offerings
Earn and Use Asia Miles Globally
Cathay Pacific’s goal is to provide its members with more ways to earn and use Asia Miles, no matter where they are. The partnership with Siam Piwat is a step towards this goal. Members can convert their ONESIAM Coins to Asia Miles and use these miles for flights, hotel stays, and other travel rewards from Cathay’s extensive network of over 800 partners worldwide.
Collaborations with Local Payment Partners
Recognizing Thailand’s popularity as a travel destination in Southeast Asia, Cathay is also collaborating with local payment partners. This collaboration aims to make it even easier for Cathay members to earn Asia Miles on everyday activities. More details on these collaborations will be announced in due course, adding another layer of convenience for members.
Global Shopping Partnerships
Worldwide Shopping Benefits
In addition to the partnership with Siam Piwat Group, Cathay has established ties with other shopping partners worldwide. These partnerships allow members to enjoy the use of Asia Miles both locally and across borders. Some notable partners include Mitsui Outlet Park in Taiwan China and Japan, Mitsui Shopping Park LaLaport Taichung in Taiwan China, Shinsegae Duty-Free in South Korea, and The Bicester Collection in Europe and the Chinese Mainland.
Access to Premium Products
Members also have access to over 10,000 curated premium travel lifestyle products. This includes exclusive Cathay Pacific merchandise, which can be purchased using miles, cash, or a combination of both through the Miles Plus Cash option. This flexibility ensures that members can make the most of their rewards in a way that suits their preferences.
Keeping Miles Active
No Expiry with Active Use
Cathay Pacific members don’t have to worry about their miles expiring as long as they remain active every 18 months. This policy encourages members to keep earning and using their miles, ensuring that their rewards remain valuable and relevant.
Cathay Pacific enhanced partnership with Siam Piwat Group is a testament to the airline’s commitment to providing premium travel and lifestyle experiences. By offering seamless points conversion, exclusive mall benefits, and expanding global shopping partnerships, Cathay is ensuring that its members have more ways to earn and enjoy their rewards. Whether shopping in Thailand’s top malls or redeeming miles for travel around the world, Cathay members are set to enjoy unparalleled flexibility and value. Keep an eye out for more exciting announcements as Cathay continues to enhance its offerings and add value to its members’ lives.
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